As the child who spent an unhealthy amount of time with her Lego
pirate ship (Captained by My Little Pony of course) , I think I may be the perfect
customer for Lego’s new range of adult watches.
With bright colours, changeable links and straps, the Lego
Watch System follows a similar design DNA as the children’s range, subtly refined
for the adult market. There are models with day/date complications,
chrographs and even a digital model which will appeal to those who like their
watch to have a range of functions as well as a grinning Lego head.
All the
cases are plastic with Japanese movements and range from the brightest childish
designs to a few quite understated and something you could get away with
wearing to the office without raising the eyebrows of the fun police.
Understated Lego-chic
The perfect mix of novelty and nostalgia the range is
vibrant and fun and at least one of these watches will be going on my Christmas
list. At price points between $85-$185 (so approx. £50) these are as affordable
as my Lego sets except, unlike the pirate figurines, much more socially
acceptable to carry round each day without attracting the wrong sort of attention.
Swashbuckling memories.
These all launch in November, available from Lego Watcehs and Clocks.
I love seeing this type of product come to market. Something
fun and accessible but still thoughtfully executed. A combination many fashion
watch brands fail to achieve.
All watch images from A Blog to Watch
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